Category Archives: Uncategorized

Impact Of Data Privacy Regulations On Digital Marketing Strategies

Uncategorized

Authors: Ms. Shristi Singh

Abstract: The rapid growth of digital technologies has significantly transformed modern marketing practices. Businesses increasingly rely on digital platforms such as social media, websites, and data analytics tools to engage customers and deliver personalized experiences. However, this dependence on consumer data has raised serious concerns regarding data privacy and protection. In response, regulatory frameworks such as the General Data Protection Regulation (GDPR) and India’s Digital Personal Data Protection (DPDP) Act have been introduced to ensure ethical and transparent data practices. These regulations have compelled organizations to modify their digital marketing strategies by emphasizing consent, transparency, and data security. This study examines the impact of data privacy regulations on digital marketing strategies using secondary data collected from research articles, industry reports, and official publications (2020–2025). The findings indicate that while compliance increases operational costs and restricts data usage, it also enhances consumer trust and encourages ethical marketing practices. The study concludes that privacy-focused marketing is not only a legal necessity but also a strategic advantage for long-term business sustainability.

DOI: https://doi.org/10.5281/zenodo.19203389

Published by:

AI-Based Smart Digital Twin For Industrial Predictive Maintenance

Uncategorized

Authors: Ayesha Sayyad, Afrin Sayyad, Pragati Khude, Jyoti Bhuruk, Mrs.P.P.Maindargi

Abstract: Predictive maintenance has become an important application of Artificial Intelligence in modern industries. Traditional maintenance techniques often lead to unexpected machine failures and increased operational costs. This research proposes an AI-based smart digital twin system that monitors machine performance and predicts possible failures before they occur. The digital twin model replicates the physical machine in a virtual environment using sensor data and machine learning algorithms. The system analyzes temperature, vibration, and operational parameters to detect abnormal patterns. Experimental results show that the proposed model can effectively identify potential faults and reduce downtime. This approach improves maintenance efficiency, increases equipment life, and reduces operational costs.

Published by:

A Study On The Effectiveness Of Marketing Campaigns For Mobile App

Uncategorized

Authors: Srikavyalakshmi S, Sivakanni

 

Abstract: The Indian mobile application market has grown significantly in recent years, with digital platforms becoming an essential tool for businesses to connect with their target audience. In this fast-moving environment, marketing campaigns play a critical role in determining whether an app gains visibility, attracts users, and retains them over time. This study examines the effectiveness of marketing campaigns for Yuukke, a women-focused digital networking and community platform developed by Betamonks Technology Factory Pvt. Ltd., Chennai. Since Yuukke currently relies on informal and unstructured marketing with no defined strategy, understanding which channels and approaches actually work for their specific audience has become a pressing business need. Through descriptive research, this study analyses consumer behavior, channel preferences, and the impact of marketing frequency on app usage among women entrepreneurs, professionals, and startup aspirants in India.

DOI: https://doi.org/10.5281/zenodo.19185189

 

Published by:

Cognitive Sleep Modulation Via Generative Ai And Real-Time Multi-Sensor Fusion

Uncategorized

Authors: Mr.C.Radhakrishnan, Nijuram

 

Abstract: Cognitive Sleep Modulation through Generative AI and Real-Time Multi-Sensor Fusion introduces an intelligent, adaptive framework designed to improve sleep quality using advanced artificial intelligence techniques. The system gathers multi-modal physiological data—including electroencephalography (EEG), heart rate variability (HRV), respiratory signals, and body movement—from wearable and IoT-enabled devices. A real-time sensor fusion mechanism integrates these heterogeneous data streams and applies deep learning models to accurately classify sleep stages and detect disruptions. Based on the identified physiological state, generative AI algorithms produce personalized audio guidance, calming soundscapes, and cognitive relaxation prompts tailored to individual neural patterns. The framework dynamically adjusts environmental conditions such as lighting, sound, and temperature to facilitate smooth transitions across sleep cycles. Reinforcement learning strategies continuously optimize interventions by learning from long-term sleep efficiency metrics and user feedback. Experimental evaluations indicate reduced sleep onset latency, prolonged deep sleep phases, and improved sleep consistency. This intelligent, non-invasive solution demonstrates strong potential for personalized sleep enhancement and contributes to advancements in digital healthcare, cognitive science, and AI-driven wellness systems.

DOI: https://doi.org/10.5281/zenodo.19184531

 

Published by:

Hybrid Quantum-Classical Machine Learning Models: Design, Implementation, And Performance Evaluation On NISQ Devices

Uncategorized

Authors: P. Sunil, G. Swapna

Abstract: Quantum machine learning has emerged as a promising approach to enhance computational efficiency by leveraging the principles of quantum computing. However, the limitations of current Noisy Intermediate-Scale Quantum (NISQ) devices, such as noise, limited qubit availability, and circuit depth constraints, restrict the implementation of fully quantum models. To address these challenges, this study focuses on the design, implementation, and performance evaluation of hybrid quantum-classical machine learning (HQML) models. The proposed approach integrates parameterized quantum circuits with classical optimization techniques to enable efficient learning within NISQ environments. The study employs standard benchmark datasets, including Iris, Breast Cancer, and MNIST, to evaluate the performance of the hybrid model. The results indicate that the HQML model achieves competitive accuracy on small and medium-sized datasets while maintaining balanced precision, recall, and F1-score. However, performance declines for complex datasets due to hardware limitations and noise effects. Additionally, the hybrid model demonstrates a lower number of parameters compared to classical deep learning models but requires higher training time due to iterative quantum-classical optimization. The findings highlight that hybrid quantum-classical models provide a practical and scalable approach for utilizing quantum computing in the current technological landscape. Although challenges related to noise, scalability, and computational overhead persist, advancements in quantum hardware and algorithm design are expected to improve performance. This study contributes to the growing field of quantum machine learning by providing a systematic framework for evaluating hybrid models on NISQ devices and identifying key areas for future research.

Published by:

Migrating From Monoliths To Microservices: Trends In Modern Software Architecture In The Cloud Era

Uncategorized

Authors: Danish Tiwari, Mr. Rheetham Menon

Abstract: The evolution of cloud computing has significantly influenced modern software architecture, driving a shift from traditional monolithic systems to microservices-based designs. Monolithic architectures, while simpler to develop initially, often face challenges related to scalability, maintainability, and deployment flexibility. In contrast, microservices architecture enables the decomposition of applications into loosely coupled, independently deployable services, enhancing scalability, resilience, and continuous delivery capabilities. This study explores the key trends, benefits, and challenges associated with migrating from monolithic systems to microservices in the cloud era. It examines architectural patterns, containerization technologies, and orchestration tools that facilitate this transition. Additionally, the research highlights critical considerations such as service communication, data management, security, and DevOps integration. Real-world industry practices and case-based insights are analyzed to understand the practical implications of migration strategies. The findings suggest that while microservices offer significant advantages in terms of agility and scalability, successful adoption requires careful planning, robust infrastructure, and organizational readiness. The study concludes that microservices, when effectively implemented in cloud environments, play a crucial role in enabling digital transformation and supporting modern, scalable applications.

DOI: https://doi.org/10.5281/zenodo.19183798

Published by:

Intelligent Configuration Management For Enterprise Linux Using AI-Assisted Infrastructure-as-Code

Uncategorized

Authors: Vinay Kumar Reddy Vangoor

 

Abstract: Enterprise Linux environments face persistent challenges in configuration management at scale, including configuration drift, compliance violations, and the high manual overhead required to maintain consistent system states across large server fleets. Traditional Infrastructure-as-Code (IaC) tools such as Ansible, Puppet, and Chef provide automation frameworks but demand significant human expertise to author, validate, and evolve configuration playbooks, creating a critical bottleneck in operational efficiency. This paper presents the AI-Assisted Configuration Management Framework (AICMF), an end-to-end system that integrates large language models (LLMs) with existing IaC pipelines to automate playbook generation, semantic policy validation, and continuous configuration enforcement across enterprise Linux environments. The framework employs a fine-tuned transformer-based model augmented with retrieval-augmented generation (RAG) to interpret natural language configuration intents and produce syntactically correct, policy-compliant IaC artefacts. A continuous drift detection module performs real-time state reconciliation against defined baselines, triggering automated self-healing pipelines with tiered human-in-the-loop approval gates for risk-proportionate oversight. Experimental evaluation across a 1,000-node heterogeneous Linux testbed comprising RHEL 9, Ubuntu 22.04 LTS, and CentOS Stream 9 over a 12-week period demonstrates a playbook accuracy rate of 94.3%, a 78.6% reduction in mean-time-to-remediate compared to manual baselines, a drift detection latency of 47 seconds with a 3.8% false positive rate, and a CIS Level 2 benchmark compliance rate of 91.3%. These results establish that AI-assisted IaC substantially reduces operational overhead while improving system reliability, security posture, and auditability in enterprise Linux deployments.

DOI: https://doi.org/10.5281/zenodo.19183576

 

Published by:

Smart Agri-Recommender: Yield-Aware Crop Selection Using Machine Learning

Uncategorized

Authors: Mr. Pratik Kalukhe, Mr. Shriyash Korade, Mr. Ankit Kapure

Abstract: The sustainability and profitability of modern agriculture hinge critically on selecting the optimal crop for specific geographical and environmental conditions. Traditional crop selection methods often rely on generalized historical data or farmer intuition, failing to account for the maximum achievable yield potential. This limitation frequently leads to suboptimal land use and reduced profitability. he optimization of agricultural output requires selecting not just a suitable crop, but the highest-yielding crop for specific environmental conditions. Traditional methods of crop selection often lack the scientific depth to accurately forecast crop productivity, leading to suboptimal yields and resource mismanagement. This research proposes a Yield-Aware Crop Selection System Leveraging Machine Learning (ML) to address this gap. The system utilizes a robust classification model to perform the initial recommendation based on key soil parameters (N, P, K, pH) and climatic factors (temperature, humidity, rainfall). Comparative evaluation showed that the Random Forest algorithm delivered the highest accuracy for crop suitability, achieving 98.8%. This system is architecturally designed to integrate a subsequent yield prediction model (using regression analysis) to provide the expected output, thus enabling farmers to make a final, yield-optimized decision. The highly accurate selection phase lays a reliable foundation for maximizing profitability, promoting sustainable farming, and modernizing agricultural practices through data-driven insights. By integrating robust classification with precise yield regression, this system transforms crop selection from a suitability problem into an optimization problem. This approach offers farmers an effective tool for boosting agricultural output, improving resource efficiency, and enhancing economic viability.

DOI: https://doi.org/10.5281/zenodo.19183397

Published by:

AI-Powered Ideal Weight Prediction System Using Multivariate Regression Analysis

Uncategorized

Authors: Mukesh Brijanand Yadav, Prof. Ankush Dhamal

Abstract: Maintaining an optimal body weight is a fundamental aspect of personal healthcare management, as it significantly influences overall well-being, disease prevention, and quality of life. However, many individuals face confusion due to contradictory information available online, lack of personalized guidance, and the limitations of generic weight charts and traditional formulas that fail to account for individual variations and complex interactions between demographic factors. This research proposes an AI-Powered Ideal Weight Prediction System Using Multivariate Regression Analysis designed to assist individuals in identifying their ideal body weight based on key anthropometric parameters including height, age, and gender. The proposed system utilizes machine learning algorithms to analyze user data collected through interactive input interfaces. Features such as height measurements (in centimeters), age demographics (18-100 years), and gender classifications (Male/Female) are used as input parameters for multivariate regression analysis. Multiple regression algorithms including Random Forest Regressor, Decision Tree Regressor, Support Vector Regression, and Linear Regression were implemented and compared to identify the optimal model for weight prediction. The system is trained and evaluated using a comprehensive synthetically generated dataset (n=2000 samples) incorporating realistic biological variations and age-based metabolic adjustments, with ideal weight values calculated using modified Devine formulas enhanced through multivariate analysis techniques. The performance of the models is assessed using standard evaluation metrics including R-squared (R²), Mean Absolute Error (MAE), Root Mean Square Error (RMSE), and Mean Absolute Percentage Error (MAPE) . Experimental results demonstrate that the Random Forest Regressor with 100 estimators achieves superior prediction accuracy compared to other algorithms, effectively capturing complex non-linear relationships between demographic features and ideal weight that conventional univariate methods cannot represent. The multivariate regression approach enables the model to simultaneously analyze interactions between all three input parameters, resulting in more nuanced and personalized predictions.

 

 

Published by:

Automatic Vehicle Speed Control Using Radio Frequency Communication

Uncategorized

Authors: Mr. Sanket P. Datir, Mr. Swaraj A. Kale, Mr. Sumit M. Bahakar, Mr. Vipin V. Thorat, Prof. Ravindra R. Solanke

Abstract: Road accidents caused by over-speeding are a major problem, especially in areas like school zones, hospitals, and residential areas. To improve road safety, an automatic vehicle speed control system using Radio Frequency (RF) technology is proposed. In this system, an RF transmitter is installed in restricted zones and an RF receiver is placed in the vehicle. When the vehicle enters the restricted area, the transmitter sends a signal that is received by the vehicle’s receiver. The microcontroller processes this signal and automatically limits the vehicle speed. When the vehicle exits the restricted zone, the system restores the normal speed. This system helps reduce accidents and improves safety in sensitive areas.

Published by:
× How can I help you?