Authors: Akhilash Pennam
Abstract: This paper proposes a cloud-based CRM solution developed on the Salesforce platform to modernize gas station operations by automating fuel booking, inventory management, supplier coordination, and customer interactions. The system uses custom objects, role-based security, low-code automation through Flows, and Apex triggers to enforce business rules and reduce manual effort. Real-time dashboards and analytical reports provide insights into fuel consumption, inventory status, and revenue trends. Testing and validation results indicate improved operational efficiency, data accuracy, and service responsiveness, confirming that the proposed CRM solution is scalable, secure, and suitable for multi-branch deployment and future enhancements.
