Developing an Integrated Framework for Ensuring Patient Privacy and Confidentiality in the Age of Social Media: A Case Study and Research Approach in the Healthcare Sector of India
Authors:-Sanika Satish Lad, Shifa Siraj Khan, Sanika Rajan Shete, Anant Singh, Devesh Amlesh Rai
Abstract- The rapid development of the use of communication technologies and social media among healthcare providers raises potential privacy issues for patients. Health Information can be easily transmitted using platforms like Facebook, Instagram, Twitter, Snapchat and TikTok that allow users to communicate electronically with friends and family all over the world. Thus, offering means of spreading sensitive healthcare information—as well as an easy way to compromise patient privacy. the purpose of this research is to shed light on how medical information shared on social media by healthcare providers poses risks to patient’s privacy in the India. To better explain and understand the research problem, both qualitative and quantitative methods were used. These include scientific facts, statistics, surveys, interviews, social media posts and studies conducted from 2000 to 2023. Also, all quantitative data used were taken from the existing literature done by other researchers. Before conducting the research, the expectations were to use primary data to better show the existing gap and explain the research problem. However, due to some limitations, many assumptions and analyses were made based on secondary data. This research paper will help healthcare professionals to improve in ways that are “privacy-respecting and privacy reinforcing.
